Having an attractive and functional website has become the minimum requirement for almost any business. It serves as an online storefront where you can further promote your products and services, as well as attend to a bigger customer base. That’s why you have to look at ways to constantly improve your website.

If you haven’t made a real effort on your business website yet, take the inspiration that a new year brings and get to work. You don’t want to be left behind in 2021. …


As the world faced a pandemic this year, the majority of us turned to technology to adapt to a new set of rules. We saw video conferencing, food delivery, and online shopping platforms make their way into our daily lives, along with entertainment apps that helped us cope under unfamiliar circumstances. How many times did you find yourself saying, “There’s a mobile app for that.” this year? Those that came up with useful mobile app ideas to match our strange circumstances will be in an extremely lucrative position right now.

It’s been tough for many, but the unique problems brought…


To many, a design may just be a combination of shapes and colours, but UI/UX designers know their job’s ultimate goal lies beyond aesthetics. We see design in everything from the way we unlock our smartphones with fingerprint and facial recognition to the sleek and minimal designs of wearables that track our every move. Therefore these days, a design has more to do with the user’s experience than anything else. First impressions must wow any new user. From there the design must cater for simplified continual use. …


For traffic on your website to be valuable, your site visitors must perform a desired action on your pages. Besides making a purchase, these actions could include scheduling a product demo, subscribing to an email newsletter or following your social pages. So when you’re not seeing these activities on your site, what can you do? This is where Conversion Rate Optimisation, also known as CRO, comes in.

Conversion Rate Optimisation is the process of optimising website elements to turn site visitors into “known” contacts (i.e. collecting contact information) or even better into paying customers. …


If you’re a business owner who has been trying to establish a presence online, you’ve probably heard of the eCommerce store building tool, WooCommerce. So why are most eCommerce businesses using it? In this article, we’ll take a closer look at this popular platform and help you assess if you need to hire a WooCommerce developer in Sydney for your business.

What is WooCommerce?

For starters, it’s an open-source WordPress plugin. To use it, you need to build your online store using WordPress. The WooCommerce plugin can then be installed to handle all the eCommerce functions of your website.

The base plugin is…


Shopify Australia has made it easier for people to set up their online stores allowing them to efficiently sell products or services on the internet. This ecommerce website builder has enabled many businesses to have an online presence and give them the opportunity to reach a wider clientele via their online store.

With the boom in ecommerce and the emergence of companies like Shopify Australia, setting up an online store has never been easier for an entrepreneur to do. So, if you haven’t set yours up yet, you’re leaving money on the table!

In this blog post, we will introduce…


So if the current crisis has taught us anything, it’s that it pays to be prepared. For business owners, you need to not have all your eggs in one basket. As retailers, you need to ensure that you are open to multiple sales avenues. You cannot just rely on the old brick and mortar anymore. That’s why we have created this quick guide to help you move your shop online quickly.

It’s clear that the economy is on the mend. Shoppers are spending and although most physical stores have reopened, consumers will continue with habits learned during the lockdown. …


COVID-19 probably means you’re running a business remotely with employees working from home. There has been some great initiative during this crisis. Some business owners responded quickly and transitioned the whole company to work form home.

Others set up a hybrid where they would alternate a skeleton workforce on-site and the rest working remotely. The approach has depended on your industry and whether your staff can work from home. Regardless of whether it’s your whole team or just part of the business, chances are you’re working out what the best tools are to manage a remote workforce. …


As restrictions start to ease and mentality shifts towards spending money again, it becomes even more important that you are set up for E-commerce during COVID-19.

The most important question you have to ask here is whether your website set up for e-commerce during COVID-19? E-commerce capabilities have become a matter of survival for many businesses.

Even though this pandemic crisis is starting to settle, the impact of COVID-19 lockdowns will be felt for months, if not years. No industry has been spared. Coronavirus is impacting every business, retailers especially so. However, with light and the end of the tunnel…


With governments at all levels across the country declaring that you should stay at home and only leave for essential non-social reasons, most notably food shopping. This has meant there has been a massive impact on the economy and it has never been more important for your business to be online during COVID-19.

In Australia, we are in the midst of a 90-day lockdown. After only a few days, you could see that this epidemic was going to have an incredible impact on retailers with closures of their stores in response to city and country requirements. The travel industry was…

James Killick

LinkedIn Specialist | UI/UX Designer | Marketeer | App Developer

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